Semper Fides - “Forever faithful!”
Our four-legged friends give us trust, loyalty and love, but also joy, fun and enthusiasm. Each one is unique and distinctive. A life without them – almost unimaginable!
PUREdiamond - more than just a diamond!
Since 2006, our PUREdiamond has enabled all pet owners to create this unique memento or a very special gift during their lifetime. Whatever feeling leads us to choose a PUREdiamond, it transforms emotions that cannot be expressed in words into reality.
We guarantee that your personal diamond is made exclusively from the carbon in the cremation ashes or hair or feathers of your pet that you give us!
Trust, transparency and individuality determine our actions.
Your Semper Fides team
Trust
Semper Fides Diamonds stands by its word. We only provide you with diamonds that meet our high quality standards. You will receive a certificate from us confirming the authenticity of your diamond and documenting the procedures. You can also receive a certificate from an independent gemmological institute if you pay the costs.
Furthermore:
- Our procedures and processes in the manufactory are certified.
- Your PUREdiamond is made in our factory in Switzerland.
- You are cordially invited to make an appointment at our manufactory.
Ultimately, your decision is a matter of trust - challenge us!
Charity projects
Through the auctions of the ‘Satchmo Diamond’ with proceeds of €14,000, the ‘Goldfever Diamond’ with proceeds of €27,000 and the auction of the ‘Shutterfly Diamond’ with proceeds of €25,000, we were able to make an important contribution to supporting the work of German Cancer Aid. Thanks to the auctions and the activities surrounding this project, the total proceeds rose to over €100,000.
We would like to take this opportunity to thank everyone who has shown such commitment and support. Our special thanks go to Isabell Werth, Ludger Beerbaum, Meredith Michaels-Beerbaum, the Winter-Schulze family and the organisers of the tournaments in Hamburg, Wiesbaden, Mannheim, Gera, Hanover, Stuttgart and Munich.
Our charity projects with Isabell Werth, Ludger Beerbaum and Meredith Michaels-Beerbaum are now several years in the past. If you have an idea for something similar that you would like to implement with us, please send us your suggestion to: info@semperfides.diamonds
Cancer is a disease that affects us all. Having been personally affected, we have decided to help German Cancer Aid in the fight against cancer. In addition to financial support, it is important to us to inform the public about cancer, increase awareness of preventive measures and support projects that improve diagnosis and treatment options. Because if detected early enough, cancer is usually curable. Half of all adults and three out of four children can be cured today. German Cancer Aid has made a significant contribution to this success.
The “Satchmo diamond”
Auction result
14,000 euros for German Children’s Cancer Aid!
Why continue with the ‘Gold Fever Diamond’?
Every year, over 400,000 people in Germany are newly diagnosed with cancer. One in three families is affected by this disease – including Ludger Beerbaum: his mother died of cancer. This is one more reason for him to intensify his commitment to German Cancer Aid. So it was only natural to create another diamond, auction it off for a good cause and donate the proceeds to German Cancer Aid.
The golden yellow 1.02 carat diamond was created from the carbon in the coat of Ludger Beerbaum’s successful horse ‘Goldfever’ – unique and unmistakable!
Auction result
We say thank you! ‘Goldfever Diamond’ auctioned for €27,000!
The “shutterfly diamond”
All good things come in threes! The charity campaign will conclude with the auction of the ‘Shutterfly Diamond’.
Meredith Michaels-Beerbaum and Shutterfly, the Becker family and Semper Fides had set themselves the goal of raising a total of €100,000 for German Cancer Aid through this charity project. The ‘Shutterfly Diamond’ is a very special diamond – a blue/white diamond (1.3 carats as a rough diamond, 0.51 carats as a brilliant cut) from the coat of ‘Shutterfly’ – in this shape and size, it is not available for purchase!
Auction result
14,000 euros for German Children’s Cancer Aid!

